Canine Superstar Uggie Lands Epic Role as Nintendo’s First-Ever “Spokesdog”

In a move that’s got tails wagging from Hollywood to Manhattan, Nintendo       of America is teaming up with Uggie, the talented Jack Russell terrier       known to moviegoers as the canine co-star of The Artist. Starting       today, Uggie will sink his teeth into a memorable new role as Nintendo’s       first-ever “spokesdog,” spreading the word about the interactive fun of nintendogs™       + cats for the Nintendo       3DS™ hand-held system.

To help celebrate February as Responsible Pet Owners Month, Uggie will       lend a paw by showing how the game includes valuable tips on how people       can maintain happy, healthy relationships with their furry friends in       real life. Though he previously announced plans to retire after this       year’s awards season, the chance to team up with Nintendo was too       doggone good for Uggie to resist.

Uggie is no stranger to the spotlight, having appeared in numerous       television commercials and films during the last decade. As Nintendo’s       spokesdog, he’ll appear alongside his owner Omar Von Muller to promote nintendogs       + cats and the Pearl Pink Nintendo 3DS system, which offers a wide       range of wireless features and entertainment experiences that can be       enjoyed in 3D without the need for special glasses. In particular, Uggie       and his owner will show consumers how nintendogs + cats can not       only provide players with an adorable, customizable companion but also       teach them skills that can translate to real-world dog or cat ownership.       With February as Responsible Pet Owners Month, it’s the perfect time for       this partnership.

“Uggie didn’t have to sit up and beg for his role as Nintendo’s       spokesdog,” said Scott Moffitt, Nintendo of America’s executive vice       president of Sales & Marketing. “It’s truly our pleasure to work with a       star of Uggie’s magnitude, especially to help animal lovers and portable       gaming fans discover the fun of nintendogs + cats.”

With nintendogs + cats, players can use the Nintendo 3DS system’s       built-in touch screen, camera and microphone to interact with their dog       or cat in amazing ways to form a lasting friendship. Players can feed,       train and care for their choice of more than 27 breeds of puppies, and       can also care for a variety of lovable kittens. If they take their       Nintendo 3DS systems when going out, players can exchange Mii™       characters, puppies, kittens and presents with other nearby players via       a wireless connection using the StreetPass™       feature. Nintendo will soon be adding a free playable demo of nintendogs       + cats to the Nintendo eShop, so players can download the game and       check it out at no cost.

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